Find a retailer

The best place to start looking for a new bike is your local bike shop. They will listen to your needs and provide you with some options within your budget. Insist on test riding the bike so that you feel comfortable and at ease.

Specialist cycle retailers and workshops throughout the UK offer a choice of quality products, specialist skills and advice to meet all of your needs. Unlike national chains, specialist cycle retailers are owner run and managed with a real passion for cycling running throughout their businesses, delivering true consumer choice, service and knowledge.

Use the find a retailer tool below to locate your nearest Ride it away cycle finance retailer.

Once you’ve found a participating shop, you will need to go in-store or contact them directly to apply for finance.

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Highway Cycles, Hertford, Hertfordshire

Highway Cycles

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9b Great Northern Works
Hartham Lane

SG14 1QN

Telephone: 01992 536 007

Established in Hertford since 2012, and carrying on the traditions of our partner shop in Ware, we aim to provide the local and surrounding communities with all of their cycling needs. We believe in the traditional values of excellent service and good quality products. Our dedicated staff are always on hand to offer help and advice when required, and are all keen cyclists. Our mechanic, Tom, is fully Cyctech trained and offers a full repair and service facility to all makes and models of bike.

Key Services

ActSmart Member

CyTech logo

Brands stocked

Cycles Brands


Altura Avenir Avid Baby OK Bell Blackburn Bontrager Brompton Buff Camelbak Cateye Continental Diamondback Fibrax Finish Line Giant Giro GT 85 Hamax Hollywood Jagwire Kenda KMC Knog Madison Mavic Michelin Moore Large Muc Off On Guard Outer Edge Park Tool Raleigh San Marco Schawlbe Scott SealSkinz Selle Italia Seventies Shimano Slime Smart Lights Squire Suntour Tacx Tag Along Tektro Topeak Trailgators


Brompton Claud Butler Dahon Diamondback Gary Fisher Giant GT Haro Pashley Raleigh Scott Trek


Altura Bontrager Camelbak Dare2B Giant Madison Raleigh Scott Shimano


Madd Gear Pro Micro

How to find us

Directions to this business

-0.0813516 51.7986

Opening hours

Tuesday:08:30 – 17:15
Wednesday:08:30 – 17:15
Thursday:08:30 – 17:15
Friday:08:30 – 17:15
Saturday:08:30 – 17:15
Sunday:10:00 – 13:00