Carbon fibre race wheels? Tailor-made stainless steel Audax frame? Top of the range Kashima coated suspension forks? Dropper seatpost? Featherweight cockpit? Italian artisan saddle? Ultra-stiff carbon-soled shoes? New tubeless-ready wheelset? State-of-the-art power meter? Modern electronic groupset?

Expensive upgrades can be difficult to justify to yourself (and to your partner), but they could make all the difference to your enjoyment, comfort or race result… With Ride it away, you can spread the cost of upgrades over a period that suits you, meaning that nice kit is never out of reach.

Ride the best with Ride it away.